| 10cp Channels Management Prerequisites MKTG201 Consumer Behaviour. Teaching Organisation 3 hours per week for 12 weeks or equivalent. Once considered just an after-thought, today marketing channels management is an area gaining greater prominence and importance in every business sector. Management's realisation of the vast benefits an efficient and effective distribution systems can provide, continues to redefine marketing channels. The unit aims to stress the importance of superior marketing channel structure as a source of sustainable competitive advantage of the modern organisation. Back to Bachelor of Arts(Business Studies) Back to Bachelor of Arts - Bachelor of Business |